What attracted you to the GreenBizCheck franchise?

The concept is unique in the market place, and the first of its kind in the world. It is a practical, action-oriented certification program that helps businesses that know they need to do something but don't even know where to start. I have specialised in marketing throughout my career and I think that virtually every business needs GreenBizCheck certification. The environmental certification program is topical and very relevant for every business.

What is your role as a GreenBizCheck franchisee?

My role is to introduce businesses in my territory to the GreenBizCheck system and provide them with the opportunity to improve their businesses sustainability and save money. Once a business reaches a certain benchmark they receive bronze, silver or gold certification; I then help them publicise these green credentials to the marketplace which in turn helps them grow market share.

What services/products do you provide?

GreenBizCheck provides clients a user friendly online environmental assessment and certification program that assesses their initial sustainability and provides a report with actions that can be implemented to improve their score. These improvements are be measured and audited online. We also provide implementation assistance where we can do the hard work for clients and help them achieve better and faster results.

What locations or areas do you service?

Melbourne Cheltenham - offices, restaurants, cafes and retail outlets.

What is unique about your GreenBizCheck franchise?

We are the only franchise that provides this service in Australia. We help small, medium and large businesses that want to improve their environmental sustainability, improve their sales and profit margins and have independent, affordable environmental credentials in the market place.

What is the best part of your day as a GreenBizCheck Franchisee?

Working closely with businesses helping them to implement and obtain affordable, independent, green credentials that won't impact heavily on their time or budget.

What has been your biggest challenge as a GreenBizCheck franchisee?

Literally every business in my area is a prospect for our program. As a result I was a bit overawed by the sheer number of prospects in my area. I now work with very clear objectives and use the company's excellent CRM to help me manage all these prospects.

What are the benefits of being a GreenBizCheck Franchisee?

Virtually everyone is interested in our service as it is unique in the marketplace. I am also thrilled that there is no inventory or stock as the whole assessment is online. The support from Head Office has also been impeccable and I am excited to be part of the GreenBizCheck team.

Since becoming a GreenBizCheck franchisee what has been your most memorable moment?

Meeting with local government representatives and having them reaffirm what a desirable solution the GreenBizCheck product presents. I also attended a recent event hosted by Corporate Express, one of our alliance partners, and I was delighted to see hundreds of senior business executives at this event and the topic was Sustainability. Ten years ago such a meeting would have been unthinkable. It is really encouraging that most businesses know that being sustainable is the right and only way of doing business.

What has been your greatest achievement as a GreenBizCheck Franchisee?

Forming alliances with industry associations and achieving large market distribution through their networks.


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